Legitimacy and Reputation
Both Cloaked (official site: cloaked.com) and Aura (official site: aura.com) are legitimate companies offering privacy and identity protection services. They are not scams:
- Cloaked is a real U.S.-based privacy app (launched around 2022–2023), featured in reputable outlets like PCMag, TechCrunch, and Product Hunt. It has active apps on iOS/Android, a Chrome extension, and positive coverage for reducing spam and protecting personal data.
- Aura is a well-established all-in-one digital security company (rebranded/expanded in recent years), frequently ranked as a top identity theft protection service by U.S. News, Forbes, Security.org, and others. It has millions of users and strong expert endorsements.
Both have some mixed user feedback (common in this industry due to high expectations around spam blocking and data removal), but no widespread scam reports.
Customer Ratings Summary (as of late 2025)
Platform
Cloaked
Aura
Trustpilot
~4.0/5 (197+ reviews) – Praises spam reduction; some support complaints
~4.5/5 (880+ reviews) – Strong for family protection; occasional billing issues
App Store/Google Play
4.6–4.8/5
4.7+/5
Expert Sites (PCMag, Security.org, etc.)
Generally positive for privacy aliases; "good but pricey"
Top-ranked for comprehensive protection; "best value all-in-one"
Feature Comparison Table
Feature Category
Cloaked
Aura
Core Focus
Proactive privacy (masking real info before sharing)
Reactive + proactive identity/financial monitoring + device security
Unlimited Email Aliases
Yes
No (limited or none)
Unlimited Phone Number Aliases
Yes (virtual numbers; incoming calls/texts unlimited, outgoing limited)
No (spam call blocking + AI call screening, but no masking)
Password Manager
Yes (built-in, unlimited)
Yes (built-in)
Data Broker Removal
Yes (120+ sites, automated)
Yes (140+ sites + Google search removal)
Dark Web/SSN Monitoring
Yes
Yes
Spam/Robocall Blocking
Yes (Call Guard – AI screens calls)
Yes (AI-powered call protection + blocker)
Credit Monitoring
No (no bureau monitoring)
Yes (3-bureau, real-time alerts, monthly score, annual report)
Identity Theft Insurance
$1M per adult
Up to $5M total per family plan ($1M per adult standard)
VPN
No (coming soon)
Yes (unlimited devices)
Antivirus/Malware Protection
No
Yes
Parental Controls / Family Sharing
Yes (family plan, alias sharing)
Yes (strong – includes child credit freeze tools, cyberbullying monitoring)
Other Notable
Masked payments (coming), AutoCloak (updates existing accounts)
Bank transaction monitoring, home/title monitoring, unused account cleanup
Free Trial
14 days (no card required)
14 days
Pricing (Individual, billed annually)
~$120/year ($10–12.50/month equivalent)
Starts ~$144/year (~$12/month, often discounted first year)
Family Pricing
Couples ~$175/year; Family (6 members) ~$450/year
Family (5 adults + unlimited kids) often ~$300–500/year (better per-person value)
Best For
Users who want to
prevent data leaks (e.g., aliases for sign-ups, heavy spam fighters)
Families or anyone wanting
broad monitoring + device security (credit, antivirus, VPN)
Quick Verdict
- Choose Cloaked if your main goal is preventing your real email/phone from ever being shared (great. g., online shopping, dating, sign-ups) and drastically cutting spam.
- Choose Aura if you want comprehensive monitoring (credit, finances, dark web) plus built-in antivirus/VPN and strong family/kids protection.
Both are solid, reputable options — your choice depends on whether you prioritize privacy masking (Cloaked) or all-in-one monitoring + device security (Aura). Many users even complement them (e.g., Cloaked for aliases + Aura for credit monitoring).